Brian Sherman Posts

  • Three Paths to Understanding Your Customers

    Aug 4, 2015, 19:39 PM by Brian Sherman
    ChannelCon 2015 keynoter, New York Times best-selling author Adam Alter, emphasized the importance of environment and context in developing successful, long-term business relationships. Alter focused on three paths to help you better understand and connect with your customers.
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  • How to Build a Wildly Successful "Born In the Cloud"

    Aug 4, 2015, 17:13 PM by Brian Sherman
    During the CompTIA Cloud Community’s meeting at ChannelCon 2015, members of the group’s leadership team discussed the real opportunities and issues that “born in the cloud” businesses face today.
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  • Mobile Lifecycle and Recycle Business Opportunities

    Aug 3, 2015, 22:28 PM by Brian Sherman
    Are there more mobile phone in the world than there are toothbrushes? Today’s CompTIA Mobility Community discusses how mobility re-use and recycling can affect their businesses.
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  • Are Your Clients Facing an IT Security House of Horrors?

    Aug 3, 2015, 16:51 PM by Brian Sherman
    ChannelCon 2015 attendees share their security tales of horror and what they did (or could not do) to rectify the situation.
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  • ChannelTrends: Four Reasons Your IT Services Business Will Fail

    Jul 27, 2015, 13:02 PM by Brian Sherman
    Failure is always an option. No matter how hard some people try or how many resources they allocate to their endeavors, there is always a certain amount of risk that can’t be accounted for. Read on to learn about a few common errors and missteps that can contribute significantly to the demise of a solutions provider organization.
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  • Creating a Worldwide IT Community

    Jul 21, 2015, 14:23 PM by Brian Sherman
    In order to address regional differences, CompTIA has created geographic channel communities. These regional peer-led groups help connect channel players, allowing them to share ideas and best practices, and giving them access to a vast collection of association resources.
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  • CompTIA Members Work Towards Raising Industry Standards

    Jul 14, 2015, 14:04 PM by Brian Sherman
    In today’s highly competitive ICT services environment, prospective clients need to know your company can provide dependable and effective support. Before they pay for services, businesses will want to be certain that their provider has the appropriate skills, tools and aptitude to maintain and protect their systems. That confirmation is crucial, but it is not always easy to prove.
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  • ChannelTrends: Add Structure to Your Cloud Practice

    Jul 9, 2015, 17:43 PM by Brian Sherman
    Creating a service that’s both beneficial to your clients and profitable for your business isn’t an easy task; it requires careful research and, in many cases, some trial and error.
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  • ChannelTrends: The Growing Demand for Advanced IT Security Practices

    Jun 26, 2015, 17:03 PM by Brian Sherman
    Many small businesses don’t have the knowledge or ability to deal with security issues, and often struggle to implement the appropriate procedures to minimize their exposure and related liabilities. That challenge creates a number of business opportunities for an appropriately prepared solution provider.
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  • ChannelTrends: Increase Your Sanity AND Your Managed Services Revenue

    Jun 17, 2015, 14:24 PM by Brian Sherman
    Every MSP needs a little rest and relaxation from time to time. With these four best practices in play, your chances for sneaking away this summer will be greatly improved.
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