The Value in Exhibiting

Promotional Opportunities

Exhibiting gives you a chance to show your face in front of hundreds of people, including the media. It’s a great platform for a new message, a launch or a change. Start thinking about how you can work your exposure at ChannelCon 2015 into your marketing plan using these benefits:

OFFER CUSTOMIZED TRAINING Use the proximity of your partners at ChannelCon to host an educational session, customized for your current business needs. Contact Tom Zimnoski at or (630) 678-8508 for a consultation on a specialized session, be it a solution sales playbook training or talk on business transformation.

EXERT A STRONG PRESENCE myChannelCon is a networking device to help you connect with other exhibitors. Fill out your personal profile and virtual booth so people can find you just as easily. You’ll be in good company — our exhibitors represent diversity, history and innovation in the IT industry.

WIN BEST OF THE BEST ChannelCon’s Solution Providers will cast their vote for the exhibitor with the Best Innovation, Best Channel Partner Program, and Best Services and Support. The company with the highest number of votes will be named Best in Show. Is it you?

EXPAND YOUR PROMOTIONS Send us your news and events, and we’ll feed it into tweets, blogs, myChannelCon postings, general press releases and through email. You also have the option to list your booth events and partner meetings online. For onsite events and news, fill out this form. 

MAKE MEDIA CONNECTIONS Get on all the right media lists, and make sure reporters know the right person to contact at your company. Streamline the process and build good relationships with the channel media — list your appropriate press relations contact for our ChannelCon reporter resources. Fill out the exhibitor PR contact form.

ChannelCon is covered annually by all of the major channel media outlets, from Business Solutions and MSPmentor to Talkin’ Cloud and The VAR Guy.

PITCH YOURSELF TO THE MEDIA We’ll send our registered media list to you in late July and again after the show closes. To give reporters enough notice, pitch yourself to the media in July and set up appointments for them to come by your booth to connect with your top executives. Get the most current list of registered media anytime by contacting

DISTRIBUTE PRESS KITS TO THE RIGHT PEOPLE ChannelCon is an excellent drop-off point for your press kits — we see national, local and industry media throughout the event. Your printed press kits will get plenty of attention in the press room, where you’re free to meet with media for one-on-one discussions.

GET A FREE ONLINE PRESS KIT (ONLY 20 AVAILABLE) The Virtual Press Office/PR Newswire is the official online press kit and news release distribution vendor for ChannelCon. CompTIA has complimentary online press kits available for exhibitors, available to the first 20 who claim them. These press releases will be posted on the ChannelCon website and distributed to thousands of journalists, bloggers and databases, expanding your reach. CompTIA also has secured exclusive pricing for press releases sent out of PR Newswire’s national newsline. Purchase a 500-word national wire release for only $400 — an $800 value. For more, contact the VPO team at

GET AN OUTSIDE OPINION Schedule an onsite consultation with your CompTIA member relations representative. The comprehensive benefits review will include new resources to help you build your channel strategies and partner programs. Contact Tom Zimnoski at or (630) 678-8508 for more information.