Page 1 Page 2 Page 3 Page 4 Page 5 Page 6 Page 7 Page 8 Page 9 Page 10 Page 11 Page 12 Page 13 Page 14 Page 15 Page 16 Page 17 Page 18 Page 19 Page 20 Page 21 Page 22 Page 23 Page 24 Page 25 Page 26 Page 27 Page 28 Page 29 Page 30 Page 31 Page 32 Page 33 Page 34 Page 35 Page 36 Page 37 Page 38 Page 39 Page 40 Page 41 Page 42 Page 43 Page 44 Page 45 Page 46 Page 47 Page 48 Page 49 Page 50 Page 51 Page 52 Page 53 Page 54 Page 55 Page 56 Page 57 Page 58 Page 59 Page 60 Page 61 Page 62 Page 63 Page 64 Page 65 Page 66 Page 67 Page 68 Page 69 Page 70 Page 71 Page 72 Page 73 Page 74 Page 75 Page 76 Page 77 Page 78 Page 79 Page 80CompTIAWorld | SPRING 2017 12 CompTIA Member Matters SaaSMAX Creates Vital Partnerships The skyrocketing popularity of SaaS solutions has both SaaS vendors and channel partners asking about how to find, establish and maintain the right partnerships. SaaSMAX spent 2016 getting both sides of the equation up to speed on the details and giving them the tools to make mutually beneficial, profitable and ongoing relationships a reality, bridging the chasm between the two sides of the business tech world that SaaSMAX CEO Dina Moskowitz calls the “SaaSm.” As a member of CompTIA’s Vendor Advisory Council, Moskowitz brought an early-adopter’s expertise to CompTIA’s knowledge base and learned about the unique opportunities the channel provided for the emerging SaaS world. “It gave my company the understanding of the expectations; the pains that channel chiefs face in general as they build their channel in all aspects,” Moskowitz said. “Serving on that [council] gave me a chance to bring a new sector in – but it also gave SaaSMAX the ability to understand the nuances of the traditional channel. Since moving from CompTIA’s Vendor Advisory Council to its Dina Moskowitz contributes to the panel discussion Building Hybrid Solutions to Meet Customer Demand at ChannelCon. Business Applications Advisory Council, Moskowitz has been helping CompTIA build stronger connections with SaaS vendors and spreading the word of how CompTIA can help those vendors leverage the channel. “For a vendor who’s got one piece of the puzzle, it’s more strategic to be part of a bigger solution, part of a bigger bundle, and so going to the partners who have the relationships with the customers is really critical to the long-term success of their business,” Moskowitz said. Dina Moskowitz, SaasMAX Business Applications Advisory Council