What makes a company? The people do. So why are you, and why are most organizations so reluctant to embrace personal branding, and all the perks that come with it? Whether you’re job seeking, or at the top of you’re the executive ladder, your brand matters. Brittani Von Roden, CMO at CloudPlus and the Chair of the Future Leaders Community, shared her insights on personal branding, The importance of personal branding, Individual and organizational benefits, "The good, the bad, and the ugly of your brand", Examples of personal brand success and Tips on how to get started building your brand.