Ten High-Impact Low-Budget Ideas for Marketing in a Down Economy

Ten High-Impact, Low-Budget Ideas for Marketing in a Down Economy is an insightful article that provides ten easy ways to lower your marketing budget. The article is packed with great advice and a lot of common sense for marketing professionals who are in need of a pep-talk.

The author suggests basic tactics, such as focus on your strengths instead of trying to improve your weak areas, repurpose pieces from your public relations efforts, such as a white paper or an e-Book, for marketing whenever possible, and instead of using every social media site, focus only on those that are likely to be used by your target market.

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