Certificates - Premier Content

Fundamentals of Channel Management

This self-paced online tutorial offers an overview of the channel and the role of the channel manager. This is not a substitute for the face-to-face workshop, but rather prerequisite material.

This content is for Premier Members only. It is also available in face-to-face or e-learning formats.

It is presented in two 20-minute segments:

The Channel and the Channel Manager Role

Defines the IT channel ecosystem, introduces different partner business models, and begins to explore the ways in which the channel manager role is changing.

IT Channel Strategy

Introduces the concepts of portfolio management and the channel manager as a business development professional.

Who Should Complete

Those new to the channel acting in sales, marketing, or technical roles.

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