As the use of technology in the retail sector grows, so too do the opportunities for solutions providers. This guide focuses on how to market IT solutions to retailers.
Technology has displaced entire categories of the retail segment, like books and music, but every aspect of the shopping experience will be affected by technology in some way over the coming years. This guide was created for solutions providers hoping to sell IT solutions to retailers. It identifies the challenges of offering solutions in the retail industry and explains the process of selling IT to retailers.
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