Senior Director of Marketing
Susan Elder serves as senior director of marketing for Jenne, Inc., a value-added distributor of technology products and solutions focusing on voice, video, data networking, premise security and the cloud. She joined Jenne in 2012 after 25 years of experience in marketing and corporate communications for major companies and organizations, including the American Red Cross of Greater Cleveland where she served as Chief Marketing Officer, and Invacare Corporation, an International Fortune 500 company that manufactures and distributes medical products.
At Jenne, Inc., Elder leads the company’s marketing function which provides marketing programs and services to the 170 technology manufacturers for which Jenne distributes products. Under her leadership, the company developed and launched Jenne Marketing Pro, an online marketing portal for their customers which allows them to execute professionally designed electronic marketing campaigns to build their brand and company reputation as well as develop leads.
Elder’s expertise extends to branding, media relations, investor relations, electronic marketing, market research and social media. She has received numerous marketing and communications awards, including the SoMe Impact Award at the 2013 Midwest Social Media Summit, as well as the Distinguished Marketing and Sales Award from the Sales and Marketing Executives of Cleveland.