• New CompTIA Research: Cloud Confusion Dissipates as Adoption Takes Hold

    by Seth Robinson  | November 04, 2014
    Cloud computing is starting to truly transform business operations, according to findings from CompTIA’s new 5th Annual Trends in Cloud Computing study. As companies integrate cloud, they’ll encounter a variety of challenges, but now’s the time to dive in and discover the new IT ecosystem that is being created.
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  • Use Our Insights & Tools Resource Bundle to Get Your Head in the Cloud

    by Michelle Peterson  | September 16, 2014
    Combining research and market intelligence with our educational guides and resources, Five Tools to Jumpstart Your Cloud includes a variety of resources to give you a full understanding of this emerging technology, plus related channel trends and developments in the workforce. We’ve bundled complementary tools to make your study in cloud more digestible — a mini roadmap of sorts.
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  • Cloud Use Moving from Experimental to Full On Adoption, According to New Research

    by Lisa Fasold  | August 05, 2014
    CompTIA’s latest cloud study won’t be released until September, but ChannelCon attendees at the Cloud Community meeting got a special preview of the report from Seth Robinson and Carolyn April of CompTIA Market Research.
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  • Use These Three Es to Develop and Assess Your Channel Relationships

    by Matthew Stern  | April 15, 2014
    Building a solid foundation with your channel partners will help your business go down countless avenues in the future. For a vendor, finding the right channels to sell cloud services can play a key role in expanding business and reaching new, untapped markets. Local markets and others formerly out-of-reach for a cloud provider can open up with the right partnership. But the prospect of forging partner relationships can be intimidating. PartnerPath has created a helpful three-step process that d ...
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  • Get CompTIA’s Strategies for Cloud Service Success

    by Matthew Stern  | April 08, 2014
    There’s no denying it: cloud is growing. IBM just announced an aggressive expansion of its cloud services, and TheInfoPro’s “Wave 5 Cloud Computing Study” predicts a 36 percent compound annual growth rate for cloud into 2016, according to Forbes. Moreover, 69 percent of enterprises with cloud budgets in 2013 are expecting to increase them in 2014. These expanding market projections also mean expanding budgets for cloud computing, so if you’re not in the game already ...
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  • Begun, the Cloud War Has

    by Seth Robinson  | April 08, 2014
    Earlier this year, CompTIA’s 2014 Outlook predicted that cloud wars would intensify, with public cloud providers fighting on price and differentiation and private cloud systems fighting to get a foothold. After just one quarter, that prediction holds true; several companies have announced new ways they are pushing this model into new territory. Late March was a game changer, as Google, Amazon, and Microsoft all held events to share updates to their cloud offerings. As expected, price was a ...
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  • The End-User: the New Center of the IT Universe

    by Seth Robinson  | March 19, 2014
    Recently, I have been focusing on the amount of disruption caused by technology trends such as cloud computing and mobility. This isn’t a unique idea — other organizations recognize this change as well and have introduced concepts such as the fifth era of business transformation or the shift from information technology to enterprise technology. My own thoughts line up closely with IDC’s notion of a third platform, where the first two platforms are represented by the mainframe a ...
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  • Expect to be Amazed at the CompTIA Annual Member Meeting

    by Brian Sherman  | March 19, 2014
    It’s that time of year when a literal who’s who of channel professionals gather to take on some of the industry’s biggest opportunities and concerns. CompTIA’s Annual Member Meeting convenes April 1 in sunny San Diego with a full slate of interactive group discussions, thought-provoking presentations and numerous networking opportunities. Attendees will also get to partake in this year’s IT Hall of Fame and Lifetime Achievement Awards Dinner, as Robert Faletra and S ...
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  • From Buzzword to Maturity: Too Late to Get Into the Cloud Game?

    by Seth Robinson  | November 26, 2013
    You can argue that some of the ideas behind cloud computing aren’t new. Different models such as client-server computing or time sharing have used some of the same concepts. But the cloud model is unique and disruptive, and we have recently witnessed a strong acceleration of this trend toward maturity. In our latest edition of “Trends in Cloud Computing,” we show that today’s cloud has quickly evolved from a hopelessly overused buzzword into a permanent new technology mod ...
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  • ChannelTrends: From Coffee to Cloud, Quality is a Winning Philosophy

    by Brian Sherman  | October 16, 2013
    When virtually everyone claims to sell and support similar services in specific industries, how can businesses set themselves apart from the crowd? Differentiation can be difficult, often requiring significant investments to tailor product offerings and ramp up successful marketing campaigns. That can be a risky venture for any small business, especially where commoditization is already negatively affecting profit margins. While the low price method is one way to differentiate a company’s ...
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